Case Study #1 – How One Pivot Sky Rocketed This Instagram Entrepreneur’s Success

Hello Amazing IG Entrepreneurs! We are back at Prosperity on the Platform this week to bring you a new series- real life case studies showcasing everyday 9-5ers who’ve had life changing financial transformations on Instagram. They all share one thing in common which we will get into later.

These case studies will give you insights on how YOU can run your Instagram business more effectively and have monumental results.

Let’s dive into our first case study for this week- Chrissy Le. Her Instagram handle is @heychrissyle so be sure to check her out.

In her professional 9-5 life, she is a certified project manager specializing in high-risk, complex program implementations across multiple organizations. With years of experience navigating demanding projects, she has honed the skills of strategic planning, organization, and efficiency at the highest level.

Chrissy has been trying her hand at digital marketing on Instagram for the past two years and has given up twice before. She pivoted from Instagram to TikTok and then back to Instagram. She even invested in a $3000 course, but it didn’t work out.

In June of 2024, she decided to join Catalyst Collective (the IG entrepreneur program built & founded by a former top Meta Exec), refine her branding and messaging on her Instagram page, and focus on building relationships over selling. As a result, her following grew to 11.2K.

Passionate about sharing her expertise from her day job, Chrissy now helps others master time management and organizational skills, empowering them to streamline their workflows and achieve their goals with ease. Whether it’s structuring high-stakes projects or optimizing daily schedules, she brings a wealth of knowledge to those seeking to save time along with clarity, structure, and success.

When she was only 3 months into her new Instagram page, something happened that she never thought would be possible with digital marketing – she was offered a brand deal! This brand deal lead her to start her own affiliate product, something she never would have dreamed of before.

After going through the Catalyst program, she applied her project management and process improvement expertise to develop Plan Smartly—a tested system designed to remove the chaos of content planning and enable you to produce consistent, results-oriented content.

She did a beta launch in August of 2024 which brought in testimonials and exciting results for dozens of clients. She then strategically launched a wait list (which we highly recommend). Her first official launch was inside Catalyst- to the members, which is an added perk that Catalyst provides (it has its own marketplace). By this time, she had already helped over 200 creators save more than 7 hours per week! That’s an entire work day of time saved every week!

In summary, Chrissy Chrissy Le has gone from struggling to bring in a side income to quickly becoming highly successful within weeks of joining Catalyst Collective. She is having 4 figure days and 5 figure weeks since launching her product and has gained 11.2K followers! She created a groundbreaking content planning system that’s transforming how creators and entrepreneurs streamline their strategies and achieve tangible results. None of this would have been possible without Catalyst providing her with everything she needed from growing her audience (target audience that is) to launching her product to making sales to scaling & automating. Be sure to checkout her Instagram page – @heychrissyle.

From Chrissy – “I’m so proud to say I’m apart of Catalyst because of the skills and knowledge I’ve gained from here.”

The one major pivot and common theme in our case studies are – they are all apart of the #1 Instagram Business Accelerator – Catalyst Collective. Brooke Shelton is the founder, she was a top Meta Exec for 7 years – helped build the Instagram algorithms along with gaining in depth ads and sales experience. There are 5,500 members inside Catalyst and hundreds of success stories. The best part? You can try this RISK FREE because there is a 48 return policy for a full refund – we are that confident you will be highly impressed by this program. Check it out here.

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